題目:我國(guó)網(wǎng)絡(luò)游戲產(chǎn)業(yè)發(fā)展現(xiàn)狀及對(duì)策研究
目 錄

中文摘要 ......................................................第Ⅰ頁(yè)

Abstract ......................................................第Ⅱ頁(yè)

導(dǎo) 言..........................................................第1頁(yè)

一、網(wǎng)絡(luò)游戲發(fā)展的背景與歷程....................................第1頁(yè)

（一）國(guó)際網(wǎng)絡(luò)游戲發(fā)展背景......................................第1頁(yè)

（二）我國(guó)網(wǎng)絡(luò)游戲發(fā)展歷程......................................第2頁(yè)

二 、網(wǎng)絡(luò)游戲產(chǎn)業(yè)發(fā)展的現(xiàn)狀....................................第4頁(yè)

（一）國(guó)際網(wǎng)絡(luò)游戲發(fā)展?fàn)顩r......................................第4頁(yè)

1．韓國(guó)網(wǎng)絡(luò)游戲發(fā)展?fàn)顩r.......................................第4頁(yè)

2．美國(guó)網(wǎng)絡(luò)游戲發(fā)展?fàn)顩r.......................................第5頁(yè)

（二）我國(guó)網(wǎng)絡(luò)游戲發(fā)展現(xiàn)狀......................................第5頁(yè)

三、我國(guó)網(wǎng)絡(luò)游戲產(chǎn)業(yè)發(fā)展的機(jī)會(huì)與優(yōu)勢(shì)...........................第8頁(yè)

（一）網(wǎng)絡(luò)游戲業(yè)巨大的市場(chǎng)潛力將贏得政府的支持..................第8頁(yè)

（二）互聯(lián)網(wǎng)的基礎(chǔ)平臺(tái)建設(shè)為網(wǎng)絡(luò)游戲的發(fā)展奠定了基礎(chǔ)............第8頁(yè)

（三）我國(guó)數(shù)量龐大的互聯(lián)網(wǎng)用戶(hù)，為網(wǎng)絡(luò)游戲提供了堅(jiān)實(shí)的用戶(hù)基礎(chǔ)..第9頁(yè)

四、我國(guó)游戲產(chǎn)業(yè)發(fā)展遇到的主要問(wèn)題............................第10頁(yè)

（一）游戲開(kāi)發(fā)專(zhuān)業(yè)人才極度缺乏.................................第10頁(yè)

（二）我國(guó)網(wǎng)游產(chǎn)業(yè)處于產(chǎn)業(yè)價(jià)值鏈中下端，投資風(fēng)險(xiǎn)大.............第10頁(yè)

（三）網(wǎng)絡(luò)游戲面臨的社會(huì)問(wèn)題...................................第11頁(yè)

（四）游戲外掛和私服問(wèn)題困擾嚴(yán)重...............................第12頁(yè)

（五）政府對(duì)網(wǎng)游監(jiān)管混亂.......................................第12頁(yè)

五、我國(guó)網(wǎng)絡(luò)游戲產(chǎn)業(yè)未來(lái)發(fā)展建議...............................第12頁(yè)

（一）以高校為搖籃，努力培養(yǎng)游戲人才...........................第12頁(yè)

（二）以品牌為中心，游戲衍生產(chǎn)品的開(kāi)發(fā).........................第13頁(yè)

（三）以網(wǎng)絡(luò)游戲?yàn)槠脚_(tái)，搭建新的廣告媒介載體...................第13頁(yè)

（四）以?xún)?yōu)勢(shì)為核心，進(jìn)行企業(yè)強(qiáng)強(qiáng)并購(gòu)...........................第14頁(yè)

六、結(jié) 語(yǔ).....................................................第15頁(yè)

參考文獻(xiàn)......................................................第15頁(yè)

中文摘要：2000年到如今，網(wǎng)絡(luò)游戲以其高速的發(fā)展和高額的利潤(rùn)吸引了各個(gè)商家，我國(guó)的網(wǎng)絡(luò)游戲企業(yè)也如雨后春筍一般不斷地呈現(xiàn)出來(lái)。中國(guó)網(wǎng)絡(luò)游戲市場(chǎng)巨大，機(jī)遇與挑戰(zhàn)是并存其中的。中國(guó)網(wǎng)游產(chǎn)業(yè)在政府的支持、龐大的互聯(lián)網(wǎng)用戶(hù)群，以及越來(lái)越完善的互聯(lián)網(wǎng)基礎(chǔ)設(shè)施等各種有利條件下飛速發(fā)展,但是同樣也面臨著游戲開(kāi)發(fā)專(zhuān)業(yè)人才極度缺乏、游戲外掛、私服問(wèn)題困攪嚴(yán)重和監(jiān)管混亂等問(wèn)題。抓住機(jī)遇，解決問(wèn)題，才能更好更健康的發(fā)展好網(wǎng)絡(luò)游戲這個(gè)高新產(chǎn)業(yè),本文針對(duì)這一系列問(wèn)題進(jìn)行有益的探討,提出了相關(guān)的政策建議。

關(guān)鍵詞： 網(wǎng)絡(luò)游戲 ；產(chǎn)業(yè)發(fā)展

Abstract

Since 2000, the network game attracted each merchant by the high speed development and the high quota profit, our country's network game enterprise also unceasingly has presented. The network game market of Chinese is huge, the opportunity and the challenge are coexists. The industry of The Chinese network game in government's support as well as the more and more perfect Internet infrastructure and so on under each kind of advantage the rapid development, But also faces the game to develop the specialized talented person extremely to lack, outside the game hangs, the private clothing question sleepily stirs serious and supervising and managing is chaotic and so on the question. We should hold the opportunity, can the better healthier development good network play this high new product industry, This article carries on the beneficial discussion in view of this a series of questions ,Put forward the related policy proposal



Keywords: Network Game; The Industry Development