翻譯文獻----雜志廣告與商業(yè)廣告.doc
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翻譯文獻----雜志廣告與商業(yè)廣告,1.3.1雜志廣告“雜志是一種向讀者提供深度報道,時效性較弱的裝訂印刷出版物,它的內(nèi)容主要包括意見提供,事件闡釋和宣傳倡導(dǎo)。雜志受眾定義明確,具體細(xì)分。版式連貫,定期出版”〔l0j?!八且曈X媒介中比較重要的媒介之一。按其內(nèi)容分為綜合性雜志、專業(yè)性雜志和生活雜志;按其出版周期則可分為周刊、半月刊、月刊、雙月刊、季刊及年...
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1.3.1雜志廣告
“雜志是一種向讀者提供深度報道,時效性較弱的裝訂印刷出版物,它的內(nèi)容主要包括意見提供,事件闡釋和宣傳倡導(dǎo)。雜志受眾定義明確,具體細(xì)分。版式連貫,定期出版”〔l0J?!八且曈X媒介中比較重要的媒介之一。按其內(nèi)容分為綜合性雜志、專業(yè)性雜志和生活雜志;按其出版周期則可分為周刊、半月刊、月刊、雙月刊、季刊及年度報告等;而按其發(fā)行范圍又可分為國際性雜志、全國性雜志、地區(qū)性雜志等”.
"Magazine is a reader to provide depth reports, timeliness weaker binding printing publications, its content mainly includes opinions, explanation and the publicity events provide advocate. Magazines clearly defined, and the specific segments of the audience. The format and coherent, periodically published" (l0J. "It is more important for visual medium medium. According to the content into one of comprehensive magazine, professional magazine and life magazine; according to the publication cycle can be divided into weekly, monthly, bimonthly, semimonthly, quarterly and annual reports, etc. And according to the issue range and can be divided into international magazine, national magazine, regional magazines and other".
“雜志是一種向讀者提供深度報道,時效性較弱的裝訂印刷出版物,它的內(nèi)容主要包括意見提供,事件闡釋和宣傳倡導(dǎo)。雜志受眾定義明確,具體細(xì)分。版式連貫,定期出版”〔l0J?!八且曈X媒介中比較重要的媒介之一。按其內(nèi)容分為綜合性雜志、專業(yè)性雜志和生活雜志;按其出版周期則可分為周刊、半月刊、月刊、雙月刊、季刊及年度報告等;而按其發(fā)行范圍又可分為國際性雜志、全國性雜志、地區(qū)性雜志等”.
"Magazine is a reader to provide depth reports, timeliness weaker binding printing publications, its content mainly includes opinions, explanation and the publicity events provide advocate. Magazines clearly defined, and the specific segments of the audience. The format and coherent, periodically published" (l0J. "It is more important for visual medium medium. According to the content into one of comprehensive magazine, professional magazine and life magazine; according to the publication cycle can be divided into weekly, monthly, bimonthly, semimonthly, quarterly and annual reports, etc. And according to the issue range and can be divided into international magazine, national magazine, regional magazines and other".