目  錄

一、目前我國(guó)外貿(mào)中小企業(yè)的基本現(xiàn)狀----------------------------------------1
二、我國(guó)中小企業(yè)所面臨的問(wèn)題及其原因-------------------------------------2
（一） 技術(shù)創(chuàng)新存在差距----------------------------------------------------2
（二） 七成企業(yè)成長(zhǎng)潛能很弱 --------------------------------------------3
（三） 中小企業(yè)融資困難----------------------------------------------------4
三、中小企業(yè)提高國(guó)際競(jìng)爭(zhēng)力的措施-------------------------------------------5
（一） 創(chuàng)新:中小企業(yè)提高競(jìng)爭(zhēng)力的良方---------------------------------5
1.重視中小企業(yè)設(shè)備更新和技術(shù)改造，用新經(jīng)濟(jì)改造傳統(tǒng)經(jīng)濟(jì)-----5
2.建立技術(shù)創(chuàng)新基地，提高技術(shù)創(chuàng)新能力-------------------------------5
3.建立多元化創(chuàng)新體制-----------------------------------------------------5
4.圍繞智力投資，實(shí)施人才戰(zhàn)略------------------------------------------6
（二）中小企業(yè)選擇正確的經(jīng)營(yíng)戰(zhàn)略---------------------------------------6
1.產(chǎn)品差別化戰(zhàn)略-----------------------------------------------------------7
2.經(jīng)營(yíng)差別化競(jìng)爭(zhēng)戰(zhàn)略 ----------------------------------------------------7
（三）拓展融資渠道-----------------------------------------------------------9
1.建立中小企業(yè)信用擔(dān)保體系--------------------------------------------9
2.建立、完善中小企業(yè)專(zhuān)項(xiàng)資金制度------------------------------------10
3.拓寬融資渠道，創(chuàng)新融資方式------------------------------------------10
四、啟示：國(guó)外中小企業(yè)的大發(fā)展--------------------------------------------11
參考文獻(xiàn)---------------------------------------------------------------------------13

摘  要

隨著全球化的發(fā)展，市場(chǎng)競(jìng)爭(zhēng)越來(lái)越激烈，企業(yè)必須打造自己的核心競(jìng)爭(zhēng)力，并創(chuàng)造更高的附加價(jià)值，才能在市場(chǎng)上獲得一席之地。競(jìng)爭(zhēng)力不足，意味著企業(yè)的生命力不足，必將導(dǎo)致企業(yè)被國(guó)際化的潮流所淹沒(méi)。國(guó)際化是經(jīng)濟(jì)發(fā)展的必然趨勢(shì)，無(wú)論是大型企業(yè)，還是中小型企業(yè)，都必須與世界經(jīng)濟(jì)接軌，走國(guó)際化經(jīng)營(yíng)的路子，才能求得生存與發(fā)展，才能在國(guó)際市場(chǎng)上贏得一席之地。中國(guó)經(jīng)濟(jì)正處在入世后的過(guò)渡階段，中小企業(yè)在地方上的壟斷經(jīng)營(yíng)優(yōu)勢(shì)已基本喪失，新的競(jìng)爭(zhēng)優(yōu)勢(shì)尚未形成。面對(duì)新形勢(shì)，中國(guó)中小企業(yè)如何提高其在國(guó)際市場(chǎng)上的競(jìng)爭(zhēng)力已成為非常突出的問(wèn)題。本文結(jié)合目前我國(guó)中小企業(yè)在國(guó)際市場(chǎng)中的基本現(xiàn)狀，剖析我國(guó)中小企業(yè)存在的問(wèn)題及產(chǎn)生的原因，結(jié)合實(shí)際和案例對(duì)如何提高我國(guó)中小企業(yè)在國(guó)際市場(chǎng)上的競(jìng)爭(zhēng)力作出了建設(shè)性的意見(jiàn)，并通過(guò)歐洲，日本等海外中小企業(yè)成功的案例啟示中國(guó)中小企業(yè)，真正意義上促進(jìn)中國(guó)中小企業(yè)朝著做大做強(qiáng)的方向發(fā)展，提高其在國(guó)際市場(chǎng)上的競(jìng)爭(zhēng)力和影響力。同時(shí)也啟示我國(guó)政府在中小企業(yè)問(wèn)題上的重視程度，使其在未來(lái)一段時(shí)期內(nèi)圍繞中小企業(yè)重點(diǎn)展開(kāi)工作，最終實(shí)現(xiàn)中國(guó)中小企業(yè)競(jìng)爭(zhēng)能力的全面提升。

關(guān)鍵詞 中小企業(yè)；創(chuàng)新；競(jìng)爭(zhēng)力

Abstract

With the development of globalization and increasingly fierce market competition, enterprises must create its own core competitiveness, and create more value can be obtained in the market place. Competitive enough, implies that enterprises lack vitality, it will certainly lead to the internationalization of enterprises have been drowned by the tide. International economic development is an inevitable trend, whether large enterprises, or SMEs, must integrate with the world economy, international operations follow the path to seek survival and development, In order to win the international market place. China's economy is now in the WTO transition period, the SME in the local monopoly advantage has basically lost, new competitive advantages have not yet formed. Faced with the new situation, China's SMEs to enhance its international market competitiveness has become a very prominent issue. Based on the current SME in the international market as the basic status quo, My analysis of the problems of SMEs and the causes, In light of actual cases and on how to improve SMEs in the international market competitiveness of constructive views, and through Europe, Japan and other overseas SMEs cases of successful Chinese Enlightenment SMEs real meaning for Chinese SMEs towards bigger and stronger direction. improve its international competition in the market and influence. Inspiration also SMEs in China on the issue seriously, so in the next period of time around the focus on SMEs to start work the ultimate realization of China SME competitiveness of the overall improvements.
 
Keywords  SME;  innovation;  competitiveness