畢業(yè)論文—南京市鄉(xiāng)村旅游開(kāi)發(fā)研究（旅游管理專(zhuān)業(yè)）

摘要

鄉(xiāng)村旅游是上個(gè)世紀(jì)70年代發(fā)展起來(lái)的新型產(chǎn)業(yè)。我國(guó)的鄉(xiāng)村旅是在國(guó)內(nèi)外市場(chǎng)需求的促動(dòng)下，在發(fā)達(dá)國(guó)家影響下，在我國(guó)特殊的旅游扶貧政策的指導(dǎo)下應(yīng)運(yùn)而生的。我國(guó)有豐富的鄉(xiāng)村旅游資源，開(kāi)發(fā)鄉(xiāng)村旅游有得天獨(dú)厚的優(yōu)勢(shì)和條件，由于起步較晚，目前尚處于初期階段。本文以南京市的鄉(xiāng)村旅游開(kāi)發(fā)為例,從發(fā)展趨向、存在問(wèn)題、開(kāi)發(fā)分析、研究思路與現(xiàn)狀等幾個(gè)方面進(jìn)行分析,以此來(lái)歸納出南京鄉(xiāng)村旅游發(fā)展中存在的問(wèn)題及發(fā)展的優(yōu)勢(shì)。最后,結(jié)合南京市鄉(xiāng)村旅游的發(fā)展現(xiàn)狀,提出在開(kāi)發(fā)鄉(xiāng)村旅游過(guò)程中的一些建議。


關(guān)鍵詞 鄉(xiāng)村旅游 發(fā)展趨向 問(wèn)題 開(kāi)發(fā)分析 研究思路

Abstract

Rural tourism is a new industry that developed at 70s of last century. It appears with the need of the whole markets, the expects of the developed country and the guide of the policy of which tourism for getting rid poor in our country. With the plenty of rural tourism resources, there are abound in gifts if nature in superiority and condition in our country. But now it still ay the initial stage of development for the late begin。In this paper,Nanjing rural tourism development,for expamble,from the development trents,existing problems, develop analytical,research ideas and present several aspects of the analysis as a way to sum up the development of rural tourism in Nanjing, the problems and development advantages.Finally,combining the development of rural tourism in Nanjing the present situation of the process in the development of rural tourism in some of the recommendations.


Keywords ： Rural tourism Development tendency problem Development Analysis research ideas


目錄

引言…………………………………………………………………11
一、南京市鄉(xiāng)村旅游發(fā)展趨向……………………………………11
（一）鄉(xiāng)村旅游與民俗文化相連…………………………………11
(二)南京鄉(xiāng)村旅游市場(chǎng)將成為消費(fèi)熱點(diǎn)…………………………13
（三）提高鄉(xiāng)村民俗旅游項(xiàng)目的品味………………………………13
（四）發(fā)展休閑農(nóng)業(yè)，促進(jìn)新農(nóng)村建設(shè)……………………………14
1、從農(nóng)業(yè)觀(guān)光型入手，建設(shè)新農(nóng)村………………………………14
2、從休閑度假型入手，建設(shè)新農(nóng)村………………………………14
3、從民俗文化型入手，建設(shè)新農(nóng)村………………………………15
4、從自然生態(tài)型入手，建設(shè)新農(nóng)村………………………………15
二、南京市鄉(xiāng)村旅游研究現(xiàn)狀及不足………………………………15
（一）南京鄉(xiāng)村旅游發(fā)展現(xiàn)狀………………………………………15
（二）南京鄉(xiāng)村旅游發(fā)展的問(wèn)題與對(duì)策研究………………………15
1、鄉(xiāng)村旅游在發(fā)展過(guò)程中迫切需要解決的問(wèn)題…………………15
2、細(xì)分存在問(wèn)題的研究對(duì)策………………………………………16
（三）實(shí)行可持續(xù)發(fā)展………………………………………………16
三、南京市鄉(xiāng)村旅游開(kāi)發(fā)分析………………………………………17
（一）如何加快發(fā)展南京鄉(xiāng)村旅游…………………………………17
1、從現(xiàn)狀分析，把握鄉(xiāng)村旅游發(fā)展的基本趨勢(shì)…………………17
2、從實(shí)際出發(fā)，明確發(fā)展鄉(xiāng)村旅游的主要思路…………………17
（二）鄉(xiāng)鎮(zhèn)旅游開(kāi)發(fā)的案例分析…………………………………………………18
（三）南京鄉(xiāng)村旅游開(kāi)發(fā)的原則……………………………………19
四、南京市鄉(xiāng)村旅游研究思路………………………………………19
（一）南京鄉(xiāng)村旅游發(fā)展思路………………………………………19
1、鄉(xiāng)村旅游須沿著與生態(tài)旅游，文化旅游相結(jié)合的道路…………19
2、開(kāi)發(fā)高質(zhì)量的鄉(xiāng)村旅游產(chǎn)品，適應(yīng)國(guó)際市場(chǎng)…………………19
3、 加強(qiáng)鄉(xiāng)村旅游的理論研究……………………………………19
（二） 南京市鄉(xiāng)村旅游研究方向和目標(biāo)…………………………20
（三）南京鄉(xiāng)村旅游發(fā)展的保障措施…………………………………21
結(jié)論語(yǔ)…………………………………………………………………21
參考文獻(xiàn)………………………………………………………………22